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ZOProfile Amanda
news | 10th September 2024

Publicis Groupe Italy welcomes Alessandra Giaquinta as CEO of Zenith Italy

Publicis Groupe Italy announces the appointment of Alessandra Giaquinta as CEO of Zenith Italy. In her mandate, Giaquinta will report to Paolo Stucchi, COO of Publicis Groupe Italy, and will lead...

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ZOProfile Amanda
news | 21st December 2023

Looking ahead: a glimpse into the future of artificial intelligence

Zenith Global held its first AI Day in November, marking a significant milestone in the company’s journey towards embracing and integrating artificial intelligence into its operations. Held at Zenith’s headquarters in...

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ZOProfile Amanda
news | 6th December 2023

Zenith Canada enters new chapter with Ian Martins as Managing Director

Zenith Media is thrilled to announce the appointment of Ian Martins as Executive Vice President (EVP), Managing Director, marking a strategic leap for the company. In this role, Martins will bring...

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ZOProfile Amanda
news | 4th December 2023

Zenith Forecasts 4.8% Growth for 2024, Marking Continued Adspend Acceleration Into 2025 and Beyond

Zenith’s latest Advertising Expenditure Forecasts, published today, reports continued resilience and forecasts 5.3% global advertising growth for 2023, which is above initial expectations given a healthier than expected Q3 for major...

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ZOProfile Amanda
news | 21st June 2023

Zenith Reports a Consistent Global Ad Market with 4.4% Growth

The global advertising market will continue to maintain its resilience and Zenith forecasts a 4.4% growth in global advertising expenditure for 2023, according to its latest Advertising Expenditure Forecasts, published today....

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ZOProfile Amanda
news | 16th December 2022

Zenith wins Swarovski’s global media assignment

Swarovski, one of the world’s leading premier jewellery and accessory brands, has awarded its global media business to Publicis Groupe’s Zenith after a competitive pitch, ending its relationship with Havas Media.....

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ZOProfile Amanda
news | 7th December 2022

Zenith extends its partnership with Nomad Foods across the Adriatic region

Nomad Foods, Europe’s leading frozen food company with brands including Birds Eye, Findus, Iglo, Ledo and Frikom, has awarded its media buying and planning business to Zenith, a part of Publicis...

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ZOProfile Amanda
news | 5th December 2022

Zenith Forecasts 4.5% Growth for 2023 After 7.3% Uplift in 2022, Marking Continued Healthy Growth

Zenith’s latest Advertising Expenditure Forecasts, published today, reports a resilient global ad market, with global advertising expenditure expected to grow 7.3% in 2022. While slightly below its 8% forecast in June...

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ZOProfile Amanda
news | 3rd November 2022

Zenith India bags digital media mandate for LG Electronics

Zenith, the media agency under Publicis Groupe India, recently won the digital media mandate for one of the largest electronic brands, LG Electronics. Zenith won this business in an intense and...

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ZOProfile Amanda
news | 31st October 2022

Zenith Australia strengthens team with new appointments

Zenith Australia announced three new appointments, with Madel Giles joining as Head of Culture and People, Jack Telford in the newly-created role of SEO Group Business Director, and Jessica Armstrong as...

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