Following an invitation to tender, Dusseldorf digital agency Performics has won the annual seven-figure online budget for the national GKL lottery (“Gemeinsame Klassenlottery der Länder”), which is based in Hamburg and...
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Zenith Shanghai has won the assignment for traditional and digital media planning for Supor. The Chinese cookware brand owned by French Group SEB, is experiencing strong growth in the domestic market...
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Optimedia Beijing has won the media planning and buying business for Beijing CP Egg Industry Co., Ltd. after a pitch process. Beijing CP Egg Industry Co., Ltd. is part of the...
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Optimedia Beijing has won 20th Century Fox’s media planning and buying business, joining an alumni of global ZenithOptimedia markets (US, Canada, Singapore, Australia, Russia and Italy) to work with this client. As...
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Global study reveals Millennials’ profoundly different approach to achieving happiness Young people have a fundamentally different approach to achieving happiness compared to previous generations, which has profound implications for brand...
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Mobile advertising, social media and programmatic buying to drive 17% growth in digital in 2015 According to ZenithOptimedia’s new Advertising Expenditure Forecasts, global adspend will grow 4.9% to reach US$545 billion...
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ZenithOptimedia today announced the appointment of Jennifer Santos as Chief Executive Officer, the Philippines. She will be responsible for the running of the agency and its continued growth in the market....
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ZenithOptimedia has been retained by Molson Coors to handle its UK media planning and buying account. ZenithOptimedia has held the account since 2009, and will continue to work across Molson Coors’...
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Dentsu Aegis global leadertakes charge of ZenithOptimedia UK agency group ZenithOptimedia has hired widely respected industry leader Grant Millar to head up the agency group in the UK as Chief Executive...
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London/Düsseldorf, 9. September 2014 – ZenithOptimedia today announces the acquisition of AKM3, a leading SEO agency in Europe. The transaction is subject to the approval of the German Federal Cartel Office....
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