Resolving the personalisation conundrum
Benoit Cacheux, Global Chief Digital Officer at Zenith, sat down with Ravi Jagdeo, Director of Digital Trading and Operations at RB at Ad:tech London to discuss personalisation and how brands can...
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Want a challenge? Take our IAB UK Nonference quiz.
With the theme of the IAB UK’s Nonference being ‘don’t take notes, take part’ , Zenith Worldwide’s Head of Performance Content, Stuart Dunsmore, swapped PowerPoint slides for an interactive quiz. We’d...
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My Ecommerce Hero
My Ecommerce Hero is a series celebrating brilliance in ecommerce, in association with eCommerce-speakers.com, an initiative from Entropy‘s Alex Tait to encourage more female speakers at industry events. Leaders in the ecommerce sector...
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Michela Balestrini Digital Strategy Manager
Zenith delivers Amazon’s Digital IQ training for global clients
Amazon is an amazing partner for growth for businesses looking to succeed in the digital commerce ecosystem. Whilst many categories have already exploded on Amazon, others, like beauty, personal care and...
Read moreIs advertising dying?
The most scarce good today is not capital or technology, but the attention of consumers, says Jordi Oliva, CEO, Zenith Mexico Recently, the Chief Marketing Officer...
Read moreThe person in personalisation matters and other key themes from Shoptalk 2019
Last week, Cassandra Stevens, Global Commerce Director at Zenith, attended Shoptalk in Las Vegas, the preeminent conference and expo where the entire retail ecosystem comes together to create the future of...
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