Victoria Delaney Global Commerce Director
Given the colossal growth of Amazon in recent years, it is surprising to see a big brand like Nike moving away from it. Nike recently announced that, after a two-year period,...
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Stuart Johnston Global Commerce Director
Black Friday was introduced into the United Kingdom by Amazon in 2010. Shortly after, it was turbocharged by Asda’s headline-grabbing, in-store frenzy in 2013 – which comically included fisticuffs over heavily...
Read moreBenoit Cacheux, Global Chief Digital Officer at Zenith, sat down with Ravi Jagdeo, Director of Digital Trading and Operations at RB at Ad:tech London to discuss personalisation and how brands can...
Read moreWith the theme of the IAB UK’s Nonference being ‘don’t take notes, take part’ , Zenith Worldwide’s Head of Performance Content, Stuart Dunsmore, swapped PowerPoint slides for an interactive quiz. We’d...
Read moreMy Ecommerce Hero is a series celebrating brilliance in ecommerce, in association with eCommerce-speakers.com, an initiative from Entropy‘s Alex Tait to encourage more female speakers at industry events. Leaders in the ecommerce sector...
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Michela Balestrini Digital Strategy Manager
Amazon is an amazing partner for growth for businesses looking to succeed in the digital commerce ecosystem. Whilst many categories have already exploded on Amazon, others, like beauty, personal care and...
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