Programmatic Marketing Forecasts 2015£345.00
ZenithOptimedia is pleased to introduce the first edition of its Programmatic Marketing Forecasts. Approximately 96 A4 pages, published annually.
The report forecasts the growth of programmatic advertising expenditure in 22 countries and regions across the world. It looks at share of programmatic spend by platform and by type of deal, as well as detailing historic costs by media channel.
Countries / regions covered
- Australia-New Zealand
- SE Asia