Newcast USA Apponts Two Directors Of Branded Entertainment
NEW YORK – Newcast, the branded entertainment division of ZenithOptimedia, announced today that Anthony Azzaro and Kim Iadevaia have joined the...
read moreNew Twitter – what does it mean?
To date Twitter has been primarily used as a platform for text based conversation and a service for posting links that...
read moreZed Digital discuss implications of changes to Google Adwords trademarking policy
Google are about to change their Adwords trademarking policy in Europe by removing restrictions on competitive bidding on trademarks. This had...
read moreSocial Shopping – the new ZenithOptimedia Moxie Trendspotting video – August 2010
For August the ZenithOptimedia Moxie trends video looks at Social Shopping. This month your Moxie Interactive guides of Nicola Smith, Simeon...
read moreThe Amplified Present – ZenithOptimedia Moxie Trends video – July 2010
For July, our Trendspotting video considers the ‘Amplified Present’, our phrase to describe how events and broadcasts are driving online actions...
read more‘Brand Romance’ by Newcast
5 lessons from Lady Gaga to brands and marketing! Brand Romance by Newcast from Newcast VivaKi on Vimeo. Read the corresponding...
read moreZenithOptimedia Adspend Forecast Update July 2010
Global ad recovery strengthens as US returns to slow growth. Download SUMMARY The advertising recovery continues to strengthen: ZenithOptimedia upgrades its...
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ZenithOptimedia Usa Interns Build Careers In Media And Corporate Responsibility
NEW YORK, N.Y. – ZenithOptimedia, The ROI Agency, is currently preparing 30 students for careers in media and to be responsible...
read moreZenithOptimedia Moxie Trends video June 2010 – 3D!
This month the ZenithOptimedia Moxie Trendspotting video focuses on 3D! Nicola Smith, Emily Knab, Nick Burcher, Nicholas Tay, Javier De La...
read moreVenus Navalta Joins ZenithOptimedia Philippines As Chairman
ZenithOptimedia today announced that Venus Navalta will join them in the new role of Chairman of their Philippines office. Susan Dar...
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