Thought Leadership

What is responsible media?

Corporate Social Responsibility (CSR) is a company’s commitment to operating ethically and responsibly, going beyond its core business functions to contribute positively to...

  
Thought Leadership

The Year AI-head

If 2023 was hailed as the Year of Wonder, then 2024 is shaping up to be the epoch of Plan AI. We are...

  
Thought Leadership

An eco-friendly approach to media sustainability

Publicis Groupe’s climate targets have been validated by SBTi (Science Based Targets Initiative) and outline a trajectory to reduce carbon emissions 50% by...

  
Thought Leadership

The power of the pod: Unpacking the growing influence of podcasting

It’s no secret in the last decade, the podcast ecosystem has experienced a complete transformation. Once a singular format reserved for conversations primarily...

  
Thought Leadership

The AI shift: Transforming the world of commerce

We’ve all seen the headlines day in and out – AI is here, and it is going to change everything: the ways we...

  
Thought Leadership

‘Tis the season: Search AI readiness for the holidays

The launch of ChatGPT has fueled countless conversations around the advancements in AI and Search AI. My inbox is inundated with articles such...