Jonathan Barnard Head of Forecasting
Exponential Tablet Adoption in 2011 Ushers in Era of Convergent Consumption – comScore
via comscoredatamine.com
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Jonathan Barnard Head of Forecasting
Jonathan Barnard Head of Forecasting
There Are Now More Smartphone Owners Than Basic Cell Phone Users (USA)
Only a few years ago, smartphone users were still considered early adopters. Now smartphone owners outnumber those with basic mobile devices, a new study suggests. According to a report by...
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Jonathan Barnard Head of Forecasting
Social is Key to the Online UK Ad Landscape
In the UK, Facebook.com carried more display ad impressions than any other online publisher during January 2012, with more than 17 billion display ad impressions, representing 24.0 percent market share. Yahoo!...
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Jonathan Barnard Head of Forecasting
Google privacy policy: a stranglehold most users are happy to be held in | Technology | The Guardian
Someone’s been reading your email. They know what you’ve been looking at online. They almost certainly have a photograph of your house. If you’ve got a smartphone, they even know where...
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Jonathan Barnard Head of Forecasting
More than Half of People that Access Social Networks on their Smartphone do so on a Near Daily Basis
2011 saw the continued rise of social networking via smartphone devices and the increasing frequency of this behavior. In the U.S., 64 million smartphone owners accessed social networking or blog destinations...
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Jonathan Barnard Head of Forecasting
Facebook rolls out mobile ads and premium formats – Brand Republic News
Facebook rolls out mobile ads and premium formats By Sarah Shearman, mediaweek.co.uk, 01 March 2012, 09:56AM Facebook is introducing mobile ads for the first time, as well as premium-rich media formats,...
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Jonathan Barnard Head of Forecasting
Comparing Mobile Ad Effectiveness in US, UK, Germany and Italy | Nielsen Wire
March 1, 2012 According to new research from Nielsen, tablet and smartphone owners in Germany, Italy and the U.K. are more likely than American device owners to make a purchase online...
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Jonathan Barnard Head of Forecasting
We Now Watch Less Live TV, But More Programming Thanks to DVRs
Of the three major devices we connect to our TVs — gaming consoles, DVRs and DVD players — DVRs get by far the most use. While we’re watching less...
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Jonathan Barnard Head of Forecasting
Oscars and GetGlue Show How Social TV Has Hit the Mainstream | Moxie Pulse
170,389 people checked into the Oscars Sunday, a new record for entertainment check-ins. The awards show almost doubled the second place finisher for the week, which was “The Big Bang Theory.”...
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Jonathan Barnard Head of Forecasting
ITV warns of weak advertising outlook – FT
ITV warned of a slowdown in the advertising market as the broadcaster’s move to boost income from its studios and online businesses offset a disappointing end to last year. The UK’s...
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