Thought Leadership

2017 Trends: Artificial Intelligence

Our ten trends for 2017 are really all aspects of a single macro-trend – the rise of artificial intelligence (AI). AI is back...

  
Thought Leadership

Global Intelligence Magazine – 01

Zenith is very pleased to introduce the first edition of Global Intelligence, our quarterly round-up of insights and intelligence from across our global...

  
Thought Leadership

Zenith Global Intelligence: India – the only BRIC market still growing in double digits

The rising footprint of traditional media offers new opportunities for mass brands to increase penetration. The strength of digital media will be its...

  
Thought Leadership

Zenith Global Intelligence: the world’s advertising hotspots

In this second extract from our Global Intelligence magazine, we take a look at how advertising expenditure growth varies across the world  ...

  
Thought Leadership

Insights from six of the most thought-provoking at Cannes Lions Festival 2016

Sean Healy, Global Head of Strategy & Product, Zenith shares insights from six of the most thought-provoking at Cannes Lions Festival 2016.

  
Thought Leadership

3D printing goes mainstream: 3 is a magic number

3D printing will revolutionise consumer journeys over the next two years. It will become a faster, cost effective method of manufacturing for commercial...