US cinema advertising spending jumps 13% in 2010 | Company Town | Los Angeles Times
Cinema advertising spending jumps 13% in 2010 March 28, 2011 | 2:53 pm In a bellwether of a recovering economy, advertisers...
read moreAdvertising Goes to Jail With ‘Captive Ads’ | Advertising and Marketing Wisdom: Adages – Advertising Age
I don’t think I have much to add to this report from The Buffalo News: “The Erie County Holding Center, which...
read moreWill Ads in Real Time Be Facebook’s Holy Grail? | Digital – Advertising Age
This could be Facebook’s Google moment. Getting a consumer’s attention is great — and Facebook holds the most attention on the...
read moreFT.com / Media – DMGT warns of ‘uncertainty’ over ads outlook
Daily Mail & General Trust saw continued revenue growth in the five months to February, the UK media group said on...
read moreChina accounts for 9.5 percent of world’s GDP – People’s Daily Online
A report released by the National Bureau of Statistics on March 25 shows that the proportion of China’s GDP to the...
read moreMarketers Aren’t Sure About ROI but Will Spend More on Social Media, WFA Says | Global News – Advertising Age
All but one of 24 marketers surveyed in a new report from the World Federation of Advertisers and WPP research firm...
read moreRising Ad Tide Lifts All Broadcast Boats, Even NBC | MediaWorks – Advertising Age
NBC’s ad revenue last year rebounded more quickly in percentage terms than any other broadcast network, while ABC’s recovered slowest, according...
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