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ZenithMedia The ROI Agency

NewsThinking big and acting bigger

7th March 2014

Social Media Yields Higher Returns for Beauty Brands – L2’s The Daily

Marketing agency PM Digital released a report last week saying social media accounts for 12% of traffic on Beauty brand sites,...

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6th March 2014

U.S. Adults Spend 11 Hours Per Day With Digital Media – Mashable

Here’s a stat we’ve heard over and over: 58% of American adults own smartphones. Pair that with the fact that digital...

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6th March 2014

Half Of U.S. Listeners Tune Into Online Radio – MediaPost

Online radio is making big gains in audience share, with Pandora leading the way, according to the latest figures from Edison...

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6th March 2014

Apple Bringing New Full-Screen Video iAds to Mobile Apps – Advertising Age

Coming to an iPad near you: iAds that look a lot like TV ads. Apple will roll out new video iAds...

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6th March 2014

Dollars for your data and a screen that improves eyes – ZO Australia

DOLLARS FOR YOUR DATA AND A SCREEN THAT IMPROVES EYES. By Adam Cooney. A couple of interesting developments in data and apps...

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4th March 2014

Guardian digital revenues hit £70m – theguardian.com

Publisher of the Guardian and Observer to announce 25% rise in revenues in year to end of March 2014. Read the...

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3rd March 2014

European doordrop market recovering from recession says ELMA president Mark Davies – MAA

The European Letterbox Marketing Association (ELMA) has unveiled its third pan-European census of door drop media covering 22 markets and 180m...

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3rd March 2014

Newsweek makes its print return this week – in the US and, soon, in Europe too – theguardian.com

Newsweek, the weekly magazine that refuses to die, is being relaunched in newsprint, this week. Two separate editions, one for the...

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28th February 2014

Volvo pilots car delivery service in form of ‘roam delivery’ app – The Drum

Volvo Cars has created a new ‘roam delivery’ app that allows consumers to have their shopping delivered straight to their boot,...

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28th February 2014

Mobile World Congress – the 4Ps of Mobile – addictive!

Mobile World Congress is big, really big. 80000 people and 8 huge halls – plus many off site parties and events....

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