Facebook cracks down on like-baiting in posts – The Drum
Facebook has announced an update that will see link-baiting posts – those which explicitly ask for likes, shares or comments –...
read moreNewspaper publishers use e-commerce technology on website photos – theguardian.com
The Daily Telegraph and Daily Mirror are experimenting with technology that turns online photographs into adverts, reports the Financial Times. It’s...
read moreUK mobile advertising boom sees market double to over £1bn – The Drum
A boom in smartphone and tablet sales has contributed to a near doubling in mobile advertising spend to over £1bn over...
read moreGlobal adspend set to return to pre-financial crisis growth rates
Adspend boosted by stronger economy, programmatic buying and mobile Advertising will continue to strengthen over the next three years, with global...
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ZenithOptimedia forecasts global adspend to return to pre-financial crisis growth
Advertising will continue to strengthen over the next three years, with global advertising spend growth forecast to rise from 3.9% in...
read moreHow Sports Brands Are Reaching Out to Women in China – Advertising Age
On a freezing Saturday in February, 200 yoga enthusiasts boarded a boat on the Huangpu River in Shanghai. The yoga-on-a-boat event...
read moreLondon Live – capital’s first dedicated TV channel – takes to the air – The Guardian
Londoners will have their first taste of a new TV channel devoted exclusively to the capital when London Live officially starts...
read moreDisney to Acquire Top YouTube Network Maker Studios for $500 Million
Disney has agreed to purchase top YouTube network Maker Studios for $500 million, the media giant confirmed to Mashable, giving the...
read moreAOL launches video platform AOL On in UK – Brand Republic News
AOL UK has launched AOL On, its premium video network in the UK, with content partners Endemol beyond, Channel 4 News,...
read morePaid search clicks from mobile devices in the UK nearly doubled in 2013, report says – The Drum
Share of clicks coming from mobile search ads in the UK nearly doubled in 2013, rising from 24 per cent to...
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