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ZenithMedia The ROI Agency
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Uncategorised

20th February 2019

Lauren Hanrahan Appointed CEO of Zenith US, Moxie and MRY

Brings Depth of Leadership, Business Growth & Client Acumen to the Role Publicis Media today announced the appointment of Lauren Hanrahan to the role of CEO of Zenith US, Moxie, and...

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21st January 2019

Zenith launches global culture initiative on Blue Monday

Zenith wants to make the world a more positive place. Blue Monday – the third Monday in January – is known as the saddest day of the year, so Zenith offices...

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7th January 2019

Matt James appointed Global Brand President at Zenith

Matt James has been appointed Global Brand President, Zenith. Reporting to Steve King, CEO, Publicis Media, Matt will take up the role in January 2019 and will be based at Zenith’s...

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10th December 2018

Publicis Media China Bolsters Zenith Leadership

Publicis Media China announced the promotion of Vivian Zhu, CEO of Blue449, to a dual leadership role that will see her helm Zenith China while continuing in her current role as...

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4th December 2018

Zenith wins global media business for Lactalis

Zenith has won the global pitch for the consolidated media business of dairy products corporation Lactalis’. Zenith has been appointed Master Agency Partner, commanding 75% of Lactalis’ markets. The win sees...

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3rd December 2018

Vittorio Bonori speaks at 46th Annual UBS Global Media Conference

Vittorio Bonori, Zenith Global Brand President, speaks at 46th Annual UBS Global Media and Communications Conference, one of the largest and longest running conferences of its kind. The conference provides investors with...

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3rd December 2018

Personal and targeted communication is driving ad growth

Online video and paid search are driving the growth in global adspend, as advertisers focus on personalised and targeted communications, according to Zenith’s Advertising Expenditure Forecasts, published today. With advertisers now...

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19th November 2018

65% of digital media to be programmatic in 2019

Programmatic adspend to grow 19% next year, reaching US$84bn   65% of all money spent on advertising in digital media in 2019 will be traded programmatically, according to Zenith’s Programmatic Marketing...

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2nd November 2018

Andrea Di Fonzo appointed new CEO for Zenith Italy

Andrea Di Fonzo has been appointed new Chief Executive Officer of Zenith Italy. In addition, Andrea will also continue in his role as CEO of Blue 449. Andrea joined Publics Groupe...

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1st November 2018

Campaign names Zenith most influential media agency in the US

Zenith is the only media network to make it into Campaign’s list of the 25 most influential agencies over the past 50 years. This fantastic accolades comes just days after Campaign...

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