Ben Davies
Nickie Scriven, currently Managing Director of Zenith Melbourne, has been appointed CEO of Zenith Australia. In this newly created role, Scriven will be responsible for driving growth and innovation of the...
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Ben Davies
Following a competitive pitch, the Singapore Tourism Board has appointed Zenith, part of Publicis Media, as agency of record to manage its global media planning and buying business, replacing the incumbent...
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Ben Davies
Zenith Hong Kong takes home Agency of the Year at the Kam Fan Awards. The HK4As Kam Fan Awards have been recognizing the best work in the market for over 30...
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Ben Davies
Radical automation of media set to change the way industry optimises digital Zenith has developed ground-breaking automation of digital planning that delivers significant improvement in effectiveness for marketers and is...
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Ben Davies
Global study reveals Millennials’ profoundly different approach to achieving happiness Young people have a fundamentally different approach to achieving happiness compared to previous generations, which has profound implications for brand...
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Ben Davies
Mobile advertising, social media and programmatic buying to drive 17% growth in digital in 2015 According to ZenithOptimedia’s new Advertising Expenditure Forecasts, global adspend will grow 4.9% to reach US$545 billion...
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Ben Davies
Dentsu Aegis global leadertakes charge of ZenithOptimedia UK agency group ZenithOptimedia has hired widely respected industry leader Grant Millar to head up the agency group in the UK as Chief Executive...
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Ben Davies
ZenithOptimedia and Performics will have a strong presence at this year’s DMEXCO – the global digital marketing conference, held in Germany. On Wednesday 10th, ZenithOptimedia’s Chief Digital Officer, Stefan Bardega,...
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Ben Davies
London/Düsseldorf, 9. September 2014 – ZenithOptimedia today announces the acquisition of AKM3, a leading SEO agency in Europe. The transaction is subject to the approval of the German Federal Cartel Office....
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Ben Davies
Philippe Seignol appointed Head of Digital and Managing Director, Performics in Latin America. Philippe Seignol has been promoted to the newly created role of Head of Digital, ZenithOptimedia, Latin America, and...
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