Ben Davies
Google is now the world’s largest media owner, according to ZenithOptimedia’s Top Thirty Global Media Owners report. The search and digital advertising giant moves up from second position and now boasts...
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Ben Davies
The global advertising market is on a path of steady recovery, with growth of 3.5% forecast for 2013, followed by 5.1% in 2014 and 5.8% in 2015, according to the latest...
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Ben Davies
ZenithOptimedia has launched a major global programme to drive mobile communications and to ensure the platform is central to campaign planning for clients across the network. Called Horizon, the programme has...
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Ben Davies
via: How Starbucks Dominates Using the Power of Social | Moxie Blog.
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Ben Davies
via: Growing love for digital magazines | Media | guardian.co.uk.
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Ben Davies
via:How lucrative are second screen companion apps for TV broadcasters? | Media Network | guardian.co.uk. With the use of devices in conjunction with TV viewing on the rise, Channel 4’s 4Now...
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Ben Davies
Apple to Include Audio Ads in iRadio, Report Says.
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Ben Davies
via: YouView in nearly 400,000 homes since it launched eight months ago | Media | guardian.co.uk. Bringing in the bacon … Peppa Pig is the most played on-demand show on YouView....
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Ben Davies
via: Facebook follows Twitter with verified pages launch – Brand Republic News. Facebook: launches verified pages to identify authentic brands
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Ben Davies
via: MediaTel: Newsline: YouGov: Facebook use down 9 percentage points among UK users.
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