Thought Leadership

Artificial Intelligence: Cross-device storytelling and the role of programmatic advertising

New technologies are helping brands tie their interactions with consumers to individuals, not just devices. Customer profiles grow and evolve with each customer...

  
Thought Leadership

Global Intelligence Magazine – 02

2017 will be a year of firsts for global media. It will be the first year in which spend on internet advertising will...

  
Thought Leadership

Artificial Intelligence: The rise of always-on insights

The rise of always-on insights has been driven by the rapid spread of internet-enabled devices. According to Adobe Digital Index, the average internet...

  
Thought Leadership

Artificial Intelligence: Turbo-charging the delivery of trend content

According to IBM, 90% of the data that exists today has been created in the last two years. The spread of digital media...

  
Thought Leadership

Artificial intelligence: Enhancing the role of search in the consumer journey

Search is an engrained part of the consumer journey, and consumers expect instant, relevant responses. It is gaining the capacity to predict a consumer’s...

  
Thought Leadership

2017 Trends: Artificial Intelligence

Our ten trends for 2017 are really all aspects of a single macro-trend – the rise of artificial intelligence (AI). AI is back...