For issue 2 of Global Intelligence we reviewed four different start-ups that boost engagement with online content, making it easy to deploy novel campaigns...
When we think about how computers can help us, we naturally think about the rational execution of tasks. But there is another exciting...
Last month Zenith published its report on up-and-coming ad markets – the Thirty Rising Media Markets. Here’s an excerpt, which looks at the...
Chatbots are automated services, powered by rules and machine learning, that allow consumers to interact with brands online via a messaging interface, without...
TELEVISION REMAINS A VITAL AWARENESS CHANNEL FOR BRANDS SEEKING MASS REACH, WHICH ONLINE VIDEO COMPLEMENTS BY PROVIDING MORE PERSONAL CONNECTIONS Television is currently the...
This year’s CES felt more ambitious than ever—an explosion of screens, devices, systems, categories and platforms. The Shenzhen ecosystem, venture capital and crowdfunding...
