Brazil’s World Cup win against Chile breaks Twitter records – The Drum
Last night’s World Cup match against Brazil and Chile broke Twitter records as it became the most tweeted about sports event...
read moreThree quarters of mobile users see targeted adverts as invasion of privacy, says Razorfish global research – The Drum
Mobile adverts are considered to be ‘an invasion of privacy’ to over three quarters of smartphone users, according to a global...
read moreMoxie gets into the groove at Cannes Lions
Digital creative agency Moxie will tell delegates at Cannes Lions how collaboration between brands and artists is driving music creation and...
read more
Yahoo’s Marissa Mayer shares her vision of the future with ZenithOptimedia
At an exclusive lunch during Cannes Lions, Marissa Mayer, CEO of Yahoo!, told ZenithOptimedia leaders and clients that Yahoo! has a...
read more
World Cup to boost healthy global advertising market by US$1.5bn
The World Cup will help the global ad market grow 5.4% in 2014, up from 3.9% in 2013. Growth will continue...
read more
ZenithOptimedia forecasts World Cup to boost healthy global ad market by US$1.5bn
The World Cup will help the global ad market grow 5.4% in 2014, up from 3.9% in 2013. Growth will continue...
read moreFacebook to Expand Data Used in Ad Targeting – WSJ
Facebook Inc. took another step to reap commercial benefit from the lives of its billion-plus users, saying it will allow advertisers...
read moreZenithOptimedia Promotes Ava Jordhamo to Chief Operating Officer, North America
New York, N.Y. – ZenithOptimedia, a leading global media agency, announced the promotion of long-serving executive Ava Jordhamo to the new post...
read more
ZenithOptimedia Cannes Lions seminar showcases the power of online video
ZENITHOPTIMEDIA TAKES THE STAGE ON TUESDAY 17TH OF JUNE AT 16.00: THE REVOLUTION WILL NOT BE TELEVISED – HOW YOUTUBE STARS ARE...
read more
ZenithOptimedia launches new approach to media communications
Publicis Groupe network challenges the conventions of paid, owned and earned media ZenithOptimedia is championing a new strategic approach to communications...
read more
