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ArchiveJonathan Barnard

JonathanBarnard2015 Jonathan Barnard Head of Forecasting
news | 27th July 2012

FT digital subs overtake print circulation – Brand Republic News

Today (27 July) the FT’s parent company Pearson revealed its first-half results for 2012 and highlighted the performance of its digital revenues at the Financial Times. It said that digital subscriptions...

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JonathanBarnard2015 Jonathan Barnard Head of Forecasting
news | 27th July 2012

Twitter’s Big Role in Magazine Branding – L2

There is much talk this week of a print comeback. After years of Magazine’s decline both in ad pages and title count, this year a turnaround seems afoot with a handful...

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JonathanBarnard2015 Jonathan Barnard Head of Forecasting
news | 27th July 2012

As Users Go Mobile, Facebook Says Ads Will Go With Them – Advertising Age

Facebook’s audience is shifting to mobile devices, and fast, but the company sent the message that their ads will also make the jump, or they will once marketers take notice. In...

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JonathanBarnard2015 Jonathan Barnard Head of Forecasting
news | 27th July 2012

ITV reveals long-awaited plans for pay version of ITV Player – guardian.co.uk

ITV chief executive Adam Crozier has unveiled plans for the long-awaited pay version of the ITV Player, more than two years after the broadcaster first pledged to try and break into...

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JonathanBarnard2015 Jonathan Barnard Head of Forecasting
news | 27th July 2012

How Advertisers Can Reach the Growing U.S. Hispanic Market – Advertising Age

It may be a surprise to some, but U.S. Latinos accounted for 11%, or $2.2 billion, of total e-commerce purchases made across the United States in the first quarter of 2012....

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JonathanBarnard2015 Jonathan Barnard Head of Forecasting
news | 27th July 2012

Brand Stories Worth Sharing – Moxie Pulse

*Written by Jennifer Ladds, VP of Account Planning at Moxie Interactive. What makes content worth sharing in the social space? Some brands have cutting edge design, others outstanding customer service, but...

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JonathanBarnard2015 Jonathan Barnard Head of Forecasting
news | 27th July 2012

In Germany, Rising Automotive Spend Drives Internet Advertising – Nielsen Wire

In the period from January to April 2012, advertising expenditures in the German advertising market totaled €9.4 billion, an increase of 1.6% or €143.6 million compared to the same period in...

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JonathanBarnard2015 Jonathan Barnard Head of Forecasting
news | 27th July 2012

40 percent of Americans Feel More Comfortable Engaging with People Online than in Person – Performics

49 Percent Would Rather Text than Call, 30 Percent Would Rather Connect with Close Friends via Social Sites than Traditional Methods Performics today released the results from their 2012 Life on...

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JonathanBarnard2015 Jonathan Barnard Head of Forecasting
news | 27th July 2012

BSkyB boasts 4.5% revenue rise – MediaTel

BSkyB has released its results for the 12 months to the end of June, with 631,000 additions to reach a total of 28.4 million. The broadcaster added 57,000 new Sky households,...

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JonathanBarnard2015 Jonathan Barnard Head of Forecasting
news | 13th July 2012

Two Thirds of New US Mobile Buyers Now Opting For Smartphones – Nielsen Wire

During Q2 2012 smartphone penetration continued to grow, with 54.9 percent of U.S. mobile subscribers owning smartphones as of June 2012. This growth is driven by increasing smartphone purchases: 2 out...

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