Jonathan Barnard Head of Forecasting
Mobile referral visits from Tumblr produce the highest revenue per visit, 39 per cent more than Facebook, new research from Adobe has found. Its 2014 Mobile Benchmark Report, compiled from 18...
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Jonathan Barnard Head of Forecasting
Facebook now has 100 million users across Africa, the company announced on Monday. This figure is half of all the Internet users in Africa, which sits at 200 million people. More...
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Jonathan Barnard Head of Forecasting
Viacom, the new owner of Channel 5, has ruled out shutting down the station’s in-house advertising sales team in favour of outsourcing, in a move that is likely to disappoint BSkyB...
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Jonathan Barnard Head of Forecasting
Your future home will be responsive — the walls will move to create new floor plans when, for example, you’re hosting a big dinner party and want to borrow a little...
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Jonathan Barnard Head of Forecasting
YouTube now attracts more than 1 billion viewers a month watching 6bn hours of video, with nearly 40% of it watched on mobile devices. Its top channels are taking advantage. In...
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Jonathan Barnard Head of Forecasting
Twitter has expanded its Ads markets to cover 12 new EMEA countries, including Bosnia & Herzegovina, Czech Republic, Switzerland, Ukraine and Portugal. Ali Jafari, VP of direct sales in Europe for...
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Jonathan Barnard Head of Forecasting
TV experts have advised brands and content providers that to effectively monetise YouTube they must recognise the platform is “not a broadcast platform, but a social channel”. Speaking on the ‘How...
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Jonathan Barnard Head of Forecasting
Facebook has this week unveiled cross-device reporting, which aims to help advertisers see how members of the public move across devices before conversion. The new reporting tool will allow a marketer...
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Jonathan Barnard Head of Forecasting
The MailOnline recorded its best ever month for video in July 2014 with more than 50 million video views across its website and apps for the first time. During July there...
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Jonathan Barnard Head of Forecasting
Branded content is trusted only two per cent less than editorial content, research from Vibrant Media has found, with the figures standing at 35 per cent for editorial and 33 per...
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