Shoptalk is the annual gathering of thousands of retail innovators who come together to shape the future of the industry.

The Shoptalk agenda encompasses the most recent technologies, trends, and business models, as well as the rapid evolution of consumer discovery, shopping, and purchasing – covering everything from retail to FMCG, electronics and beauty.

This year, as an ROI-driven agency, Zenith was at the forefront of the event, showcasing how to connect with consumers at their preferred shopping destinations, enhance their experiences and engage them with cutting-edge technologies such as live streaming, generative AI/ChatGPT, AR and the creator economy.

Zenith’s presence was amplified by exhibition booths from Epsilon, CitrusAd, and CJ, and collaboration with Profitero, Publicis Sapient, Digitas, and other key Publicis Groupe agencies.

Click below to download our roundup of essential trends from this ground-breaking commerce event.

View Shoptalk trends
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