News – Zenith

26th March 2018

Advertisers invest more in digital to drive brand growth

Global advertising confidence rising rapidly, 4.6% growth forecast for 2018 Amid growing industry speculation about cuts to digital advertising budgets, Zenith...

23rd February 2018

Zenith Czech Republic appoints Jergus Slota as MD

Jergus Slota has been appointed Managing Director of Zenith Czech Republic, part of the Publicis One communications group. He replaced David...

23rd February 2018

Zenith Norway wins Clas Ohlson business

Retail brand Clas Ohlson has chosen Zenith as their new media agency in Norway after three years with IUM. “A great...

22nd February 2018

Coty, Zenith Team For AI Accelerator Program

Zenith is partnering with its client Coty to help the beauty company incorporate artificial intelligence and related technology into its brand...

26th January 2018

Zenith publishes Global Intelligence: 2018 The Year Ahead

Zenith has published a special edition of its data & insights publication, Global Intelligence, focused on eight key areas of focus...

22nd January 2018

Iran leads adspend growth in Zenith’s 30 rising media markets

Over the next three years, Iran will add more ad dollars than any of the other countries included in Zenith’s Thirty...

10th January 2018

Delivering growth through business transformation

Vittorio Bonori, Zenith’s Global Brand President, spoke with Russia’s leading advertising magazine Adindex about the need for brands to innovate and...

2nd January 2018

DiDi Chuxing Consolidates Media with Zenith China

The win covers integrated media planning and buying duties. The world’s largest ride-sharing company DiDi Chuxing has chosen Zenith, part of...

13th December 2017

Zenith publishes fourth edition of Global Intelligence

Global Intelligence, our quarterly magazine about the transformation of media and communications, focuses on essential information and advice for marketers seeking...

4th December 2017

Technology has revolutionised the advertising industry

Zheng Jingmin, CBNweekly, talks to Vittorio Bonori, Zenith Global Brand President about an increasingly digital world, and how traditional advertisers should respond...