Digital ROI catches up with fast-growing digital adspend
Advertisers feel the pressure from digital transformation Amid growing debate as to whether brands are overspending on digital media, Zenith research...
read more
Zenith Wins Nestlé Middle East Media Mandate
After an extensive pitch process involving multiple global agencies, Zenith has been selected as Agency of Record to handle the prestigious...
read more
67% of digital display to be sold programmatically by 2019
Two thirds of the world’s digital display advertising (67%) will be traded programmatically by 2019, up from 59% in 2017, according...
read more
Data is the currency of the modern world
Vittorio Bonori, Global Brand President of Zenith, explains how the network plans to develop from a media partner to a business...
read more
Tim Nilo joins as MD in Norway
We’re thrilled to announce Tim Nilo’s appointment as Managing Director of Zenith Norway. Joining from Facebook, Tim brings a wealth of...
read more
Angela Swayn promoted to General Manager, Zenith Sydney
Zenith Australia CEO Nickie Scriven today announced the promotion of Angela Swayn to General Manager of Zenith Sydney. In her new...
read more
Smartphone penetration to reach 66% in 2018
In 2018, 66% of individuals in 52 key countries* will own a smartphone, up from 63% in 2017 and 58% in...
read more
Marc Verschoor appointed Managing Director, Zenith Netherlands
Marc Verschoor has been appointed Managing Director, Zenith Netherlands. Previously the Chief Operating Officer at Zenith Netherlands, Marc will report to...
read more
Innovative digital formats to drive global ad growth to 2019
Social media in-feed ads, online video and other digital formats such as paid content and native advertising are leading the growth...
read more
Ellen To promoted to CEO, Zenith China
Zenith has new leader for its business in China, following the cross-group promotion of Ellen To to the role of CEO,...
read more
