Mobile World Congress Trends & Insights Report
Our colleagues at Publicis Media have released a Trends and Insights report on last week’s Mobile World Congress in Barcelona. With...
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Nickie Scriven appointed CEO of Zenith Australia
Nickie Scriven, currently Managing Director of Zenith Melbourne, has been appointed CEO of Zenith Australia. In this newly created role, Scriven...
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Zenith publishes Global Intelligence issue 2
Zenith has published the second edition of its Global Intelligence magazine, which provides data, insights and commentary on key areas of...
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Zenith appointed as new global agency for Singapore Tourism Board
Following a competitive pitch, the Singapore Tourism Board has appointed Zenith, part of Publicis Media, as agency of record to manage...
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Zenith unveils 10 artificial intelligence trends for marketers
Zenith has unveiled 10 trends that show how artificial intelligence will help to power the consumer journey in 2017, driving engagement...
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Social media ads to hit US$50bn in 2019, catching up with newspapers
Global advertising expenditure in social media will grow 72% between 2016 and 2019, rising from US$29bn to US$50bn, according to Zenith’s...
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Zenith Hong Kong wins Agency of the Year
Zenith Hong Kong takes home Agency of the Year at the Kam Fan Awards. The HK4As Kam Fan Awards have been...
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Programmatic ads to grow 31% in 2017, ahead of all other channels
Programmatic advertising will grow 31% in 2017, faster than all other digital channels, according to Zenith’s Programmatic Marketing Forecasts, published today....
read moreZenith breaks new ground in planning through machine learning
Radical automation of media set to change the way industry optimises digital Zenith has developed ground-breaking automation of digital planning...
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Zenith forecasts 75% of internet use will be mobile in 2017
Mobile devices will account for 75% of global internet use next year, according to Zenith’s new Mobile Advertising Forecasts, published today....
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