Dušan Viszt has spent all his career in marketing and media industry. Starting in agencies Lowe/GGK and MARK BBDO in 1994 as Client Service Director, seven years later he joined Radio TWIST as Head of Marketing and Direct Sales.

Between 2004 and 2006 he worked for Mayer/ McCann as a Strategic Marketing Consultant for Orange Slovensko. Afterwards Dušan decided to join Heineken; first as Marketing Director and after one year he was promoted to Board member executive responsible for marketing, products portfolio development, innovation and corporate communication.

In 2010 Dušan changed sectors and joined the financial industry working for the largest bank in Slovakia, Slovenská Sporitelňa as Director of Marketing. His areas of responsibilities were marketing and brand strategy, research and macro market analysis and client relations.

He was also present at launch of Prima Banka to the Slovak market as a Marketing head responsible for brand and brand identity development, marketing communication, design and branding of branches and digital channels development.

Before joining Zenith, his last stop was Sberbank Europe AG in Vienna, Austria, where he worked between 2014 to 2017 as a Regional Director responsible for Brand and marketing including digital channels strategy for eight European countries.

Dušan´s new assignment is the final step in agency´s top management reorganization which started earlier in second half of 2017 when Sales Director Natália Vlk reunited agency after a maternity leave and Finance Director Alexandra Palková joined the company.

Previous CEO Alexander Máťuš stepped down in March 2018 but continues to be a minority shareholder.

Related News Posts