The digital paywall The New York Times put into effect in March 2011 continues to gain traction. Approximately 509,000 people now subscribe, up 13% from the paywall’s one-year anniversary in mid-March, according to The New York Times Company’s second quarter earnings report, released Thursday.
The company contributes the uptick in circulation primarily to the latest tightening of its paywall. Non-subscribers can now only read 10 articles per month; during the first year, they were able to read 20 per month. Digital subscriptions cost between $15 and $35 per month.
via New York Times Paywall Now Has More Than Half a Million Subscribers.
