Zenith won three Golds, one Silver and one Bronze at the Festival of Media Global Awards, which celebrates the best media campaigns around the world.
Zenith Romania’s “Safe Sex: No Laughing Matter?” campaign for Durex took home the most wins, with Gold in the Best Engagement Strategy, Silver in the Best Use of Talent and Bronze in the Best Local Execution of a Global Brand categories.
Zenith Taiwan won the Best Use of Data & Insights category with its “Silent Moms” campaign for Nestle’s Infant Nutrition. Zenith is a dominant player in Taiwan, having recently won its third Gold for Campaign’s Agency of the Year out of the last five years. As a result, Zenith Taiwan was shortlisted as Campaign’s Global Media Agency of the year.
Zenith UK’s taboo-breaking campaign for Bodyform’s “Banned But Not Beaten” continued the impressive win streak for Viva la Vulva, which was named the top ad campaign of the year by The Drum.
Ben Lukawski, Global Chief Strategy Officer at Zenith said: “It’s an honour to be recognised for the effective work our brilliant specialists do to transform our clients’ businesses. I’m particularly proud of the great work we’re seeing from some of our smaller markets. With three wins and seven shortlists, Romania’s game-changing campaign for Durex helped to shine a light on a serious subject, educate consumers through a new communications channel and drove real results for the brands.”